Geodemographic data and mapping solutions - Education Industry

Geodemographics for students, analysis of pupil cohorts and marketing for independent schools

Our software, mapping and data solutions deliver a range of opportunities in the education industry.

Geographical analysis and visualisation is aiding public and private sector education organisations with planning, marketing and teaching processes.

Data and mapping solutions to provide actionable location intelligence

  • Analysis of pupil locations
  • Planning travel routes
  • Drive time analysis for school catchment creation
  • Profiling school surroundings to identify marketing opportunities
  • Using demographics in higher education courses

Whether you're wanting to support your current students, teachers and staff or looking for your next intake of pupils we can help you get the most from your data and processes. 

Get in touch
Call  01904 701020, complete   or 


Education icon

Profile existing pupils

Use postcode and demographic profiles to assess your student cohort. Use that profile to plan for a new intake, find new sites or expand your marketing efforts.

P² People & Places geodemographic classification index for pupil profiles

Demographic profile of student locations

Map of pupil locations coded by the P² geodemographic classification types

Pupil locations coded by the P² tree type. Coverage of 50% and 90% of pupils indicated by background shade

Education icon


Finding new students

Use P² People & Places demographics data, customised data sources and Prospex mapping solutions to locate the right students and families.

Heat map displaying census data numbers of children aged 0-9 in postcode sectors

Census data showing numbers of children aged 0-9 by sector

Education icon


Supplying geodemographic data

P² People & Places geodemographics are now used in the world's first Doctorate in Data Science. University of East London are using the P² classification to improve data analysis and visualisation. Combining lifestyle data with demographics and geography enhances their analysis.

Read how University of East London use P² demographics.

Map of study area with P² Geodemographic classification types

UEL locations and illustration of P² make up of area (D: blue, K: yellow)

Get in touch
Call  01904 701020, complete   or